M.B.A. in Marketing Management from Singhania University
Duration
4 Semester
Course Fee
22500
Study Mode
Semester
Examination Mode
22500
Semester 1
Subject Code
Subject Type
Subject Name
Credits
MBAMM101
Theory
Accounting for Business Decision
6
MBAMM102
Theory
Basic of Marketing
6
MBAMM103
Theory
Business Research Methods
6
MBAMM104
Theory
Economics Analysis for Business Decisions
6
MBAMM105
Theory
Legal Aspects of Business
6
MBAMM106
Theory
Organisational Behaviour
6
Semester 2
Subject Code
Subject Type
Subject Name
Credits
MBAMM201
Theory
Decision Science
6
MBAMM202
Theory
Financial Management
6
MBAMM203
Theory
Human Resourse Management
6
MBAMM204
Theory
Marketing Management
6
MBAMM205
Theory
Management Information System
6
MBAMM206
Theory
Operation and Supply Chain Management
6
Semester 3
Subject Code
Subject Type
Subject Name
Credits
MBAMM301
Theory
Strategic Management
6
MBAMM302
Theory
Enterprise Performance Management
6
MBAMM303
Theory
Startup and New Venture Management
6
MBAMM304
Theory
Contemporary Marketing Research (Specialization Paper 1)
6
MBAMM305
Theory
Consumer Behaviour (Specialization Paper 2)
6
MBAMM306
Theory
Business to Business Marketing (Specialization Paper 3)
6
Semester 4
Subject Code
Subject Type
Subject Name
Credits
MBAMM401
Theory
Managing for Sustainability
6
MBAMM402
Theory
Entrepreneuriship Development
6
MBAMM403
Theory
Event Management
6
MBAMM404
Theory
Services Marketing (Specialization Paper 1)
6
MBAMM405
Theory
Sales and Distribution Management (Specialization Paper 1)
6
MBAMM406
Theory
Customer Relationship Management (Specialization Paper 1)
6
Graduation in relevant field
